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 Mar '13Feb '13
# of CUs7,0097,048
Members
(millions)		96.796.4
Total Assets
($ billions)		1,080.41,062.5
Total Savings
($ billions)		931.1914.6
Net Cap.
/Assets		10.2%10.4%
Loans to Savings66.3%67.3%
Loan Delinq.1.0%1.1%

         Credit Union Indicators

Three Tips for CEOs That Want to Execute a Strategy

How smart leaders translate goals into action.

July 25, 2012

Maybe CEO should stand for Chief Execution Officer, not Chief Executive Officer.

Too many CEOs and other leaders today are uncertain about their role in executing strategy, according to the Harvard Business Review. This role can be an important opportunity to improve a strategy's performance.

The chief execution officer can be a key to success in this regard. The Harvard Business Review suggests following these three steps:

1. Lead the leadership team. The leaders of a strategy need to be unified. Getting the right people in the right seats is a prerequisite. CEOs should make decisions about who will lead efforts based on consensus and commitment.

2. Share the story. To be successful, strategies need to be shared with the workforce and not remain a closely guarded secret of the leadership team. Workers will be more engaged and willing to find ways to contribute if the CEO communicates the strategy.

3. Leverage feedback. After accomplishing the first two steps, CEOs must establish a system of performance feedback. The system, however, should not be too detailed. It should be focused and manageable. This will allow the CEO to revise the strategy down the road.